Japanese Health Trends for 2026

Entering into 2026, it seemed like everyone’s New Year’s resolutions are focused on longevity, but if you’re serious about your health, you know the real goal is maintaining good health so you can live life to the fullest for years to come. Moving towards those goals can involve major lifestyle changes and a more balanced diet, but also finding the right supplements to help support your body each and every day.

If you’re interested in taking the next step towards building long-term health and wellness, check out our list of some of the best-known products from the popular Japanese supplement brand WSP.

What Is WSP, and Why Are Their Pearl Supplements Big in Japan?

If you’ve ever shopped for supplements in Japan before, you’ll find many of the same drugstore brands again and again, but in recent years a new name has been drawing attention among local consumers. When it comes to wellness and from-the-inside-out beauty, Japanese shoppers are increasingly turning to WSP.

Despite its growing reputation for supplements, WSP has a unique story with roots in the global pearl market, specializing in evaluating natural pearls. When the company expanded into developing health and beauty supplements, the staff brought their expertise to the new products, fully utilizing the properties of research-backed pearl powder. Pearl powder is well known for supporting skin health and hydration! This approach also reflects the brand’s commitment to quality and sustainable resource use, recycling byproducts to reduce waste. WSP repurposes pearls that cannot be used for jewelry into supplements, other cosmetic products, and even art.

5 Japanese Supplements for Daily Wellness

If you’re looking to update your daily healthcare routine for 2026, we’ve put together all the details on five different WSP supplements, designed to suit diverse lifestyles while promoting long-term health.

Rich VC Plus: All-Day Vitamin C Support

Vitamin C is often the first supplement people start taking, but the biggest issue with conventional vitamin C is one that many don’t even realize – the supplement is rapidly pushed out of the body before it can actually be absorbed.

Rich VC Plus, the newest product from WSP, was specifically developed to help the vitamin C stick around in the body longer, to make it easy for your digestive system to actually absorb the vitamin and put it to use. Using liposomal technology, the vitamin C is encapsulated in nano-sized, double-layer lipid particles, protecting it from breaking down before absorption, and preventing the vitamin from exiting the body before it can do its work. This also works as a time-release technology, gradually releasing vitamin C into your body over time. Each dose provides sustained vitamin C levels for approximately 10~12 hours, making it easier for your body to absorb and process the supplement.

Every powder pack contains 10 different forms of vitamin C for a total of approximately 1,000 mg, and that variety helps the supplement to support a wider range of bodies. It’s not just vitamin C, though – the supplement offers additional care with ingredients like pearl powder, hyaluronic acid, vitamin D, hesperidin, and Shield Lactic Acid Bacteria®.

As WSP’s first powder supplement, they made the taste a highlight, tempering vitamin C’s natural sourness with a hint of sweet. The flavor is a blend of lemon, mango, and peach!

Recommended for people who…
✔️ Are starting their health journey.
✔️ Want brighter, healthier-looking skin.
✔️ Feel stressed, are behind on sleep, or have been working long hours.

Contents & Directions
・1 Box: 60 packets
・Take 1 packet at a time, twice a day (morning and evening)
・Consume directly or mix with water

Official Product Page

TERRA: Balance, From Your Gut to the Rest of Your Body

The gut is often referred to as the body’s “second brain,” and a well-maintained microbiome is key to keeping your body, mind, and skin in harmony. It turns out, it’s not uncommon for skin concerns or even daily fatigue to originate from unseen imbalances throughout your digestive system.

TERRA is designed to support internal balance by utilizing a combination of diverse microorganisms, often referred to as probiotics. The star ingredient is OS-1010, the first lactic acid bacterium scientifically shown to stimulate mitochondrial activity (“the powerhouse of the cell”), earning a Japanese cosmetic patent.

It can be hard to imagine what effect the OS-1010 might have, but when your body is able to optimize the production of cellular energy, it can help promote balance on a larger scale. The bacteria help support organ function, and even skin-related processes like cell turnover and barrier maintenance, resulting in naturally healthy-feeling skin.

TERRA also includes traditional Japanese cosmetic ingredients such as sake lees, rice bran, and pearl powder, as well as “Triple Synbiotics.” That means that each pill combines probiotics, prebiotics (food for the bacteria), and postbiotics (bacteria-produced metabolites) to help the beneficial bacteria function effectively.

Recommended for people who…
✔️ Feel dissatisfied with their skincare.
✔️ Want to support their health from within.
✔️ Want to work towards beauty and better health.

Contents & Directions
・1 Jar: 90 capsules
・Take 3 capsules daily with balanced meals
・Can be taken at any time
・Suitable for all ages

Offical Product Page

Premium Care Nattokinase: The Easiest Way to Add Natto to Your Diet?

One of Japan’s most talked-about health secrets is natto, fermented soybeans, rich in “nattokinase.” This unique natto enzyme is known for supporting healthy blood flow, and the fermented beans also act as a probiotic, helping with digestion and gut health while providing vitamin K for strong bones.

Despite the clear benefits, many people struggle to add natto to their daily diet, even when it’s widely available, due to the beans’ strong odor and sticky texture. If you want all the best of natto without going through a difficult daily dining ritual, Premium Care Nattokinase is an excellent alternative.

A typical pack of natto contains around 1,500 FU* of nattokinase, while just one capsule of Premium Care Nattokinase delivers 2,000 FU straight to your system, along with other ingredients like 1.29 trillion lactic acid bacteria, over 80 plant-derived enzymes, and resveratrol, a powerful antioxidant.

^{*FU (Fibrinolytic Units) is a unit that indicates the amount and activity of nattokinase, and is used as an index of its effect on blood viscosity. The higher the FU value, the higher the nattokinase content.}

Recommended for people who…

✔️ Dislike the taste or smell of natto, but covet all the benefits.
✔️ Want a health routine that fits their life.
✔️ Are looking at self-care in the long-term.

Contents & Directions
・1 Jar: 180 capsules
・Take 2~4 capsules daily with balanced meals.
・Note: Those undergoing regular blood tests should consult a doctor before use.

Official Product Page

Brain Vital Plus: Take Good Care of Your Brain & Eyes

Modern lifestyles demand a lot from our brains and our eyes, with long hours sitting at computers or staring at phone screens, and never enough time to get a full night of sleep. To deal with it all, you might not realize that the brain requires essential omega-3 fatty acids such as DHA and EPA, which cannot be synthesised in the body and have to come from our food instead. Wrapped up in our busy lives, however, it can be hard to prioritize foods rich in omega-3s on a daily basis.

To tackle that issue, there’s Brain Vital Plus, which combines five essential nutrients in one capsule: DHA, EPA, GABA, lutein, and coenzyme Q10 (aka Co-Q10). These five each have their own benefits:

・DHA supports brain function and eye health, including memory, learning, and vision.
・EPA is involved in inflammation and triglycerides, and supporting heart and vascular health.
・GABA plays a role in relieving stress and fatigue.
・Lutein can alleviate eye fatigue and support concentration.
・Coenzyme Q10 is an antioxidant that helps keep your body youthful.

The capsules are smaller than you might expect, and unlike the big honking fish oil pills used in the past, WSP has managed to cut down on the ick-factor by significantly reducing the fishy smell and taste. This means it’s an easy pill to swallow (literally), providing essential nutrients for those of us whose brains, eyes, and entire bodies feel tired and overworked.

Recommended for people who…
✔️ Want to perform better in their work or studies.
✔️ Use and abuse their eyes.
✔️ Are always stressed.

Contents & Directions
・1 Jar: 180 capsules
・Take 6 capsules daily with balanced meals.

Official Product Page

Pearl NMN 36000: Give Your Cells the Energy They Need

If you’re interested in wellness trends around the globe, you may have already heard of the new ingredient “NMN” being referred to as an anti-aging supplement, although its adoption has certainly been slower outside of places like Japan. NMN (Nicotinamide Mononucleotide) is a naturally occurring compound found in the body, and one of the precursors to NAD, a coenzyme that plays a crucial role in cellular energy production. Although produced internally, levels of NMN and NAD are found to gradually decrease within the body as we age with age, leading to growing interest in connection with long-term health care.

WSP’s Pearl NMN 36000 is more than just an NMN supplement – you may have noticed the word “pearl” in the name. By adding pearl powder, known to support skin health and moisture, the supplement is designed to provide skin care while simultaneously utilizing the healthcare benefits of NMN.

As a supplement, Pearl NMN 36000 stands out by using highly purified NMN, and being manufactured to exacting standards in Japan. It’s the only NMN supplement in Japan that comes in such small capsules, but each one contains 300mg*, a high concentration compared to amounts found in common foods like broccoli or tomatoes. Because of its small size, it’s easy to swallow, even if you’re not a fan of pills.

^{*According to raw material manufacturer research from April 2025.}

Recommended for people who…
✔️ Want long-lasting health.
✔️ Want to stay active as they age.
✔️ Want to maintain youthful vitality from the inside out.

Contents & Directions
・1 jar: 120 capsules
・Take 1~4 capsules daily with balanced meals.
・Best taken in the morning or early afternoon. Avoid taking it in the evening or before bed.

Official Product Page

Where to Buy Your Japanese Supplements

WSP supplements are available at major Japanese drugstores such as Sugi Pharmacy, Matsumoto Kiyoshi, and Daikoku Drug, as well as big retailers like Bic Camera and Yodobashi Camera. Look for the shelf with “madama・hada” (WSP’s pearl-based cosmetics brand) products, and you’ll find the supplements displayed nearby.

 

If you forgot to buy the supplements during your time in Japan (or forgot to buy enough), you can also purchase them from outside Japan using WSP’s official webshop.

Take Care of Yourself, Long-Term

When it comes to taking better care of your health, there are no quick fixes – you need to make sustainable choices over the long term. For a practical approach to self-care in 2026, aim for a balanced diet, and consider pairing it with supplements designed for your modern lifestyle!

If you’re planning a trip to Japan and looking for Japanese supplements focused on long-term wellness, these five WSP products are worth looking into, so you can find what suits your body best!

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