Fashion in Japan – Japanese Major Select Shop Worth Shopping at in Omotesando | URBAN RESEARCH
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Carefully curated items and a cafe in Omotesando Hills!
Lately, JAPANKURU has been introducing a lot of brand stores in Omotesando like agnes b. and HYDROGEN. This time we wanted to introduce a store, like HYDROGEN, that is also in Omotesando Hills and has a cafe/open space connected, URBAN RESEARCH.
you may have seen this store's name pop up.
With a casual style with the aim of "designing your own lifestyle",
you can find the most current recommended fashion items from all over the world.
URBAN RESEARCH selects some of Japan's unique clothes offering a wide variety of clothes and accessories from formal casual to a more everyday casual. They want to offer a "self-fulfilling attitude towards life" with fashion.
・URBAN RESEARCH・
Google Maps
Omotesando Hills B3F
⏰Mon～Sat 11am～9pm/Sun 11am～8pm
Official website
URBAN RESEARCH in Omotesando Hills sells both men's and women's clothes, but after going there we felt a lot of the clothing and accessories were very gender-neutral. Due to it being winter when we visited, there were a number of deep colors but also a select number of colorful, totem printed sweatshirt articles which we felt brought a lively atmosphere to the repressed winter.
In typical winter fashion, wool and plaid designs are easy to find.
They even have limited 2020 Tokyo Olympics products.
Going clothes shopping most of the time is just going to the store and looking around, but for those who want a general idea, JAPANKURU asked the store clerks to recommend a few combinations that they felt were a must this winter.
Normally bright oranges and reds in Japan are not worn, but URBAN RESEARCH recommends a bright orange-red knit top with a light gray side backpack. In their opinion, knitwear with a fitted waistline lengthens the proportion of the body. The one-shoulder side backpack has been popular for a long time but normally nylon material is sold. This time, URBAN RESEARCH has selected a leather shoulder bag. Basically, a fanny pack but Japanese people often wear it as a side backpack.
Top, SAYAKADAVIS/59,000 yen
Backpack, NEHERA/95,000 yen
If you already have a lot of "typical" coats in your closet, but maybe want to try something new, you may be interested in this coat. URBAN RESEARCH pushes this loose and soft version, which is easy to manage and adjust.
Jacket, ELIN/110,000 yen
If you are looking for a more typical winter jacket, then this gray plaid tunic jacket is very versatile with the gray color that is common in both formal or casual occasions. The soft material is light but provides warmth which is what makes a great winter coat.
Jacket, URBAN RESEARCH
In addition to a series of the more typical fashionable items, URBAN RESEARCH also sells several sets of items that are super warm that come from some high brand names.
The brand Needles is well known in Japanese fashion, especially lately. Combining the "American casual style" with the Japanese designer spirit, it established a unique spot in the "trend circle". Its comfortable sportswear style with the chic all black tones, and the most representative butterfly LOGO is something Japanese people are coming more into.
Top, Needles/26,000 yen
Pants, Needles/21,000 yen
TEATORA, which is designed to meet the needs of different styles of clothing design, is the most comfortable we have yet to see. Their jackets are designed with the modern nomad in mind. So each piece is specifically designed to have a dynamic storage capacity without compromising on aesthetics.
Down jacket, TEATORA/26,000 yen
Harris Tweed from the UK is a classic brand of wool that symbolizes the elegance of British style. As the temperature gradually drops, URBAN RESEARCH staff mentioned that wool products are one of the first go-tos, so Harris Tweed's articles are known for their warmth making them a popular gift during the season.
Wool gloves, Harris Tweed/URBAN RESEARCH
More and more we began noticing how often you see people, particularly men, in Tokyo with PORTER bags. Having the staff point out their PORTER brand just confirmed how popular the brand is in Japan. You can find their classic PORTER bags along with other new things we have yet to see before from the brand.
Small bag & gloves, PORTER/URBAN RESEARCH
The URBAN RESEARCH at Omotesando Hills also has a "green bar" which serves light food and drinks.
They also have an open space which is a great place to just hang out and take a quick break.
Even if you don't shop at URBAN RESEARCH,
you can go to there as a general coffee shop.
Vegetable chicken and egg sandwich – 860yen
Double Green Smoothie – 720yen
Mon～Sat 11am～9pm
Sun 11am～8pm
Details
NAME:URBAN RESEARCH Omotesando Branch
MAP
4-12-10 Jingumae, Shibuya, Tokyo
ACCESS:Tokyo Metro Omotesando Station
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Hokkaido (北海道) is the northernmost of the four main islands that make up Japan. The area is famous for Sapporo Beer, plus brewing and distilling in general, along with fantastic snow festivals and breathtaking national parks. Foodies should look for Hokkaido's famous potatoes, cantaloupe, dairy products, soup curry, and miso ramen!
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The Chubu Region (中部地方) is located right in the center of Japan's main island, and consists of 9 prefectures: Aichi, Fukui, Gifu, Ishikawa, Nagano, Niigata, Shizuoka, Toyama, and Yamanashi. It's primarily famous for its mountains, as the region contains both Mt. Fuji and the Japanese Alps. The ski resorts in Niigata and Nagano also draw visitors from around the world, making it a popular winter destination.
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Aichi Prefecture sits in the center of the Japanese islands, and its capital city, Nagoya, is a center of politics, commerce, and culture. While Aichi is home to major industry, and is even the birthplace of Toyota cars, it's proximity to the sea and the mountains means it's also a place with beautiful natural scenery, like Saku Island, Koijigahama Beach, Mt. Horaiji. Often used a stage for major battles in Japanese history, Sengoku era commanders like Oda Nobunaga, Toyotomi Hideyoshi, and Tokugawa Ieyasu left their own footprints on Aichi, and historic buildings like Nagoya Castle, Inuyama Castle, and those in Meiji Mura are still around to tell the tale.
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Niigata is a prefecture on Japan's main island of Honshu, situated right on the coast of the Sea of Japan, and abundant with the gifts of nature. It's known for popular ski resorts such as Echigo-Yuzawa, Japanese national parks, and natural hot spring baths, plus local products like fresh seafood, rice, and sake. Visitors often spend time in the prefectural capital, Niigata City, or venture across the water to Sado Island.
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SHIZUOKA
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Shizuoka Prefecture is sandwiched between eastern and western Japan, giving the prefecture easy access to both Tokyo and Osaka. Not only is it known for beautiful natural attractions, with everything from Mount Fuji to Suruga Bay, Lake Hamanako, and Sumata Pass―Shizuoka's Izu Peninsula is known as a go-to spot for hot springs lovers, with famous onsen like Atami, Ito, Shimoda, Shuzenji, and Dogashima. Shizuoka attracts all kinds of travelers thanks to historic connections with the Tokugawa clan, the Oigawa Railway, fresh eel cuisine, Hamamatsu gyoza, and famously high-quality green tea.
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KANSAI
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Kansai (関西) is a region that includes Mie, Nara, Wakayama, Kyoto, Osaka, Hyogo, and Shiga Prefectures. Kansai contained Japan's ancient capital for hundreds of years, and it's making a comeback as one of the most popular parts of Japan. Kyoto's temples and shrines, Osaka Castle, and the deer of Nara are all considered must-sees. Plus, the people of Kansai are especially friendly, making it a fun place to hang out.
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KYOTO
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Kyoto flourished as the capital of Japan between the years 794 and 1100, becoming a center for poilitics and culture, and to this day it's a great place for close encounters with Japanese history. The cobbled streets of Gion, the atmospheric road to Kiyomizudera Temple, Kinkakuji's golden walls and countless historic attractions, even Arashiyama's Togetsukyo Bridge―Kyoto is a place of many attractions. With new charms to experience throughout the seasons, travelers can't stop themselves from returning again and again.
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NARA
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Nara Prefecture's important history reaches back to 710, a time now called the Nara era, when it was once capital of Japan. Called "Heijo-kyo" during its time as a capital, it's said that nara was once the end of the silk road, leading it to flourish as a uniquely international region and produce important cultural properties of all kinds. To make the most of each season, travelers head to Nara Park, where the Nara deer who wander freely, or climb Mount Yoshino, a famous cherry blossom spot.
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OSAKA
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Osaka is known for friendly (and funny) people, but its history is nothing to laugh at, playing a major part in Toyotomi Hideyoshi's 16th century unification of Japan. Thanks to long years of economic activity, it's one of Japan's biggest cities, and Osaka's popular food culture earned it the nickname "The Kitchen of the Nation." To this day Osaka is the model of western Japan, and alongside historic structures like Osaka Castle, it also has major shopping malls like Umeda's Grand Front Osaka and Tennoji's Abeno Harukas. Osaka is a place to eat, eat, eat, with local specialties like takoyaki, okonomiyaki, and kushi-katsu, and for extra fun, it's home to Universal Studios Japan.
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CHUGOKU
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The Chugoku Region (中国地方) consists of five prefectures: Hiroshima, Okayama, Shimane, Tottori, and Yamaguchi. In Chugoku you’ll find the sand dunes of Tottori, and Hiroshima’s atomic bomb site, plus centers of ancient history like Grand Shrine of Izumo.
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HIROSHIMA
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Hiroshima Prefecture has everything, from world heritage sites to beautiful nature and delicious local cuisine, and it's either an hour and a half from Tokyo by plane, or four hours by train. Itsukushima Shrine on Miyajima Island and the Atomic Bomb Dome, two Hiroshima UNESCO sites, are famous around the world, but in Japan it's also famous for food. Seafood from the Seto Inland Sea, especially oysters, Hiroshima-style okonomiyaki, and Setouchi lemons are all popular, and the natural scenery alone is worth seeing.
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SHIKOKU
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On the other side of the Seto Inland Sea opposite Japan’s main island, Shikoku (四国) is a region made up of four prefectures: Ehime, Kagawa, Kochi, and Tokushima. The area is famous for its udon (in Kagawa), and the beautiful Dogo Onsen hot springs (in Ehime).
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KAGAWA
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Kagawa Prefecture is on the northern part of the island of Shikoku, facing Japan's main island and the Seto Inland Sea. It's known for being the smallest prefecture in Japan, by area, but at the same time Kagawa is called the "Udon Prefecture" thanks to its famous sanuki udon. Aside from Kotohiragu Shrine and Ritsurin Garden, the prefecture's small islands are popular, and Kagawa is full of unique destinations, like Angel Road. They say that if you lay eyes on Zenigata Sunae, a huge Kagawa sand painting, you'll never have money troubles ever again.
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KYUSHU
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Located in the most southwestern part of Japan, Kyushu (九州) is an island of 7 prefectures: Fukuoka, Saga, Nagasaki, Kumamoto, Oita, Miyazaki, and Kagoshima. The island's unique culture has been influenced by Chinese and Dutch trade, along with missionaries coming in through Nagasaki's port. Modern-day travelers love the lush natural scenery and fresh food, plus the natural hot springs found all throughout the area (thanks to volcanic activity)!
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FUKUOKA
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Fukuoka Prefecture has the highest population on the southern island of Kyushu, with two major cities: Fukuoka and Kitakyushu. Thanks to growing transportation networks, Fukuoka is more accessible than ever, and so are the many local attractions. On top of historical spots like Dazaifu Tenmangu Shrine, travelers shouldn't miss Fukuoka's food scene, with motsu nabe (offal hotpot), mentaiko (spicy cod roe), and famous Hakata ramen―best eaten from a food stall in the Nakasu area of Hakata. Plus, it's full of all sorts of destinations for travelers, like trendy shopping centers, and the beautiful nature of Itoshima and Yanagawa.
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KAGOSHIMA
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Kagoshima Prefecture played a major role in Japan's modernization as a backdrop for famous historical figures like samurais Saigo Takamori and Okubo Toshimichi, who pushed Japan out of the Edo era and into the Meiji. Because of that, Sengan-en Garden is just one of many historical destinations, and when it comes to attractions Kagoshima has plenty: the active volcano of Sakurajima, popular hot springs Ibusuki Onsen and Kirishima Onsen, World Heritage Site Yakushima Island, even what Japan calls the "island closest to heaven," Amami Oshima. Kagoshima might be found on the very southernmost tip of the southern island of Kyushu, but there's plenty to see.
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OKINAWA
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The island chain of Okinawa (沖縄) makes up the southernmost tip of Japan, which is why it's also the most tropical area in the country. Thanks to a history of independence and totally distinct political and cultural events, Okinawa has a unique culture, and remnants of the Ryukyu Kingdom are still visible all over the islands. Food, language, traditional dress, it's all a little different! It's also said to be the birthplace of karate.
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