Matcha Tourism in Japan: Visiting the Tsujiri Tea Shop in Uji, Kyoto
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The Tsujiri Uji Main Store in Kyoto is a must-see destination for matcha lovers visiting Japan. Enjoy a taste of famous Uji matcha and shop for souvenirs at this iconic Kyoto tea shop!
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Start Your Matcha Tour of Japan
For anyone obsessed with premium Japanese matcha, passionate about green tea, and planning a trip to Japan, a trip to Kyoto is vital – and a visit to the Tsujiri Uji Main Store should be a priority. Tsujiri is one of Japan’s most iconic matcha producers, established in the 1800s by Riemon Tsuji, and known for its expertly crafted matcha made with tea leaves grown in the famous Uji, Kyoto region. Whether you’re sipping pure stone-milled matcha or enjoying it in dessert form, every Tsujiri product reflects the company’s deep roots in Uji’s tea-making traditions, and their Uji flagship store offers a unique opportunity to immerse yourself in Japanese tea culture. Enjoy the most traditional cups of classic matcha, exclusive matcha sweets, and plenty of matcha souvenirs.
Note: Terms like “ceremonial grade” and “culinary grade” aren’t used in Japan – they were invented as marketing terms in the West! Instead, we recommend asking the shop staff to help you find the perfect matcha based on flavor profile and intended use!
Visiting the Tsujiri Uji Main Store
Located just five minutes from JR Uji Station, Tsujiri’s flagship store is a quiet, elegantly designed space with a wide range of premium matcha, gyokuro teas, and sweets. Inside, the Tsujiri teahouse offers guests the chance to relax with expertly prepared matcha and decadent desserts, enjoying the tranquil garden view. A little removed from the busiest shrines, temples, and narrow alleys in the heart of Kyoto, this is a perfect spot to decompress during your Kyoto trip, and enjoy small-town Japan with a fantastic cup of tea.
Tsujiri Uji Main Store (辻利 宇治本店)
156 Ujimyoraku (Ujibashidori), Uji, Kyoto
Hours: 10:00 – 18:00 | teahouse: 11:00 – 17:30 (last order 17:00) | open year-round, except the New Year holidays
Directions: about 5 min from JR Uji Station (Nara Line)
Must-Try Matcha Desserts and Souvenirs
The star of the teahouse menu is the Matcha ni Somaru Parfait (抹茶に染まるパフェ), which features indulgent layers of Tsujiri’s matcha ice cream, red bean paste, jelly, and chewy mochi-like “shiratama” pearls. Another popular option, however, is the Tsujiri Plate with Usucha Matcha (辻利プレート お薄つき), which offers a sampling of sweets that are also available for purchase as souvenirs!
In the shop, you’ll find seven varieties of stone-milled Uji matcha, as well as premium gyokuro green tea, and a selection of popular matcha-flavored souvenirs. Try the buttery Kyo-Langue Matcha Cookies filled with matcha chocolate, or the melt-resistant Yaki Chocolate made with matcha and hojicha.
To drink, the Uji O-Koi Matcha Latte Powder makes matcha convenient, since you can just add hot water for a rich matcha drink, but the tea bag canisters (filled with hojicha or sencha) are decorated with Uji illustrations to make them particularly appealing as gifts!
Add a Taste of Kyoto Tea Culture to Your Japan Travel Itinerary
A trip to Tsujiri in Uji is more than just souvenir shopping – it’s a deep dive into the heart of Kyoto’s tea legacy. From rich matcha parfaits to rare loose-leaf teas, everything at the Uji Main Store showcases the brand’s local heritage and dedication to producing high-quality teas. Plan a trip to Uji to see where Japan’s most delicious tea comes from, and before heading back to Kyoto Station, stop by the famous Byodoin Temple nearby to spot a statue of Riemon Tsuji himself!
▶︎ Check our Kyoto travel recommendations to plan the perfect trip!
For more info and updates from Japan, check Japankuru for new articles, and don’t forget to follow us on X (Twitter), Instagram, and Facebook!
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Nara Prefecture's important history reaches back to 710, a time now called the Nara era, when it was once capital of Japan. Called "Heijo-kyo" during its time as a capital, it's said that nara was once the end of the silk road, leading it to flourish as a uniquely international region and produce important cultural properties of all kinds. To make the most of each season, travelers head to Nara Park, where the Nara deer who wander freely, or climb Mount Yoshino, a famous cherry blossom spot.
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The Chugoku Region (中国地方) consists of five prefectures: Hiroshima, Okayama, Shimane, Tottori, and Yamaguchi. In Chugoku you’ll find the sand dunes of Tottori, and Hiroshima’s atomic bomb site, plus centers of ancient history like Grand Shrine of Izumo.
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KAGAWA
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Kagawa Prefecture is on the northern part of the island of Shikoku, facing Japan's main island and the Seto Inland Sea. It's known for being the smallest prefecture in Japan, by area, but at the same time Kagawa is called the "Udon Prefecture" thanks to its famous sanuki udon. Aside from Kotohiragu Shrine and Ritsurin Garden, the prefecture's small islands are popular, and Kagawa is full of unique destinations, like Angel Road. They say that if you lay eyes on Zenigata Sunae, a huge Kagawa sand painting, you'll never have money troubles ever again.
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KYUSHU
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Located in the most southwestern part of Japan, Kyushu (九州) is an island of 7 prefectures: Fukuoka, Saga, Nagasaki, Kumamoto, Oita, Miyazaki, and Kagoshima. The island's unique culture has been influenced by Chinese and Dutch trade, along with missionaries coming in through Nagasaki's port. Modern-day travelers love the lush natural scenery and fresh food, plus the natural hot springs found all throughout the area (thanks to volcanic activity)!
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FUKUOKA
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Fukuoka Prefecture has the highest population on the southern island of Kyushu, with two major cities: Fukuoka and Kitakyushu. Thanks to growing transportation networks, Fukuoka is more accessible than ever, and so are the many local attractions. On top of historical spots like Dazaifu Tenmangu Shrine, travelers shouldn't miss Fukuoka's food scene, with motsu nabe (offal hotpot), mentaiko (spicy cod roe), and famous Hakata ramen―best eaten from a food stall in the Nakasu area of Hakata. Plus, it's full of all sorts of destinations for travelers, like trendy shopping centers, and the beautiful nature of Itoshima and Yanagawa.
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KAGOSHIMA
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Kagoshima Prefecture played a major role in Japan's modernization as a backdrop for famous historical figures like samurais Saigo Takamori and Okubo Toshimichi, who pushed Japan out of the Edo era and into the Meiji. Because of that, Sengan-en Garden is just one of many historical destinations, and when it comes to attractions Kagoshima has plenty: the active volcano of Sakurajima, popular hot springs Ibusuki Onsen and Kirishima Onsen, World Heritage Site Yakushima Island, even what Japan calls the "island closest to heaven," Amami Oshima. Kagoshima might be found on the very southernmost tip of the southern island of Kyushu, but there's plenty to see.
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OKINAWA
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The island chain of Okinawa (沖縄) makes up the southernmost tip of Japan, which is why it's also the most tropical area in the country. Thanks to a history of independence and totally distinct political and cultural events, Okinawa has a unique culture, and remnants of the Ryukyu Kingdom are still visible all over the islands. Food, language, traditional dress, it's all a little different! It's also said to be the birthplace of karate.
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